A Linxy Mark is a digital watermark — invisible to the human eye — that's embedded directly into an image. Unlike a QR code or barcode that sits on top of a design, a Linxy Mark lives within the pixels of the image itself. The image looks completely normal, but when scanned with the Linxy App, it reveals linked content.
How is it different from a QR code?
QR codes are visible black-and-white patterns that take up space on a design. A Linxy Mark is invisible — the image is the code. This means a beautiful photograph, a product label, or a poster can link to digital content without any visible alteration to the artwork.
What makes a Linxy Mark copy-resistant?
Linxy Marks use Digimarc technology to embed data at a level that survives printing, photographing, and rescanning. The watermark is woven into the image's color and brightness patterns in a way that's imperceptible to viewers but reliably detectable by the scanning software.
Taking a screenshot or photographing a Linxy Mark typically won't reproduce a scannable copy — the compression and camera noise degrade the watermark signal below the detection threshold. This makes Linxy Marks significantly more resistant to casual duplication than QR codes.
Where do you find Linxy Marks?
Linxy Marks appear in printed materials, product packaging, smart frames, stickers, labels, posters, business cards, and anywhere else a creator or brand wants to bridge the physical and digital. Look for the Linxy logo or "Scan with Linxy" near images that contain marks.
Who creates Linxy Marks?
Brands, creators, and businesses create Linxy Marks through the Linxy platform at lnxy.me. They choose an image, link it to content (a video or a website), and the platform embeds the watermark. The marked image is then printed or distributed like any normal image.
Can I create my own?
Yes. Anyone with a Linxy account can create marks through the Linxy platform. Products like NoteLinx labels and LinxyFrame come pre-marked, so you can link them to your own content without any special tools.